ART OF BREWING

Ah, the craft beer boom. Such a wonderful thing. The amount of ingenuity going into the brewing process is one thing, but the creativity being seen on beer packaging and marketing materials these days is taking the industry to a whole new level. Now, I bet you didn't know that when art and beer collide, sometimes things can get...well, a little animated and practically come to life! Imagine enjoying your favorite beers - but in motion! That's what one craft beer lover has been working on for the past couple of years. Trevor Carmick, the creator behind Beer Labels in Motion, has embedded a rather unique flavor of imagination into the drinking experience by animating the very images and words on the labels of his favorite beers. Believe us, it makes for one magical, complementary experience.  Impressed, we asked Trevor the story behind his creations: "I started my animations in 2013. They began as a way to test various filters within Adobe After Effects and play around with various techniques I had seen in online tutorials. I had always loved the way cinemagraphs looked and I’d always wanted to create some myself. The only problem is I didn’t have a tripod or camera to lug around and capture anything. One day I was looking at a beer bottle and thought, “I could animate the picture on the label and that could be almost like a cinemagraph.” I created a couple of them after hours at work (I’m a video editor) because the computer there was much faster than my home computer. My co-worker, #1155cc; font-family: arial, sans-serif; font-size: 14px; font-style: normal; font-variant: normal;" href="http://angulargeometry.tumblr.com/" target="_blank">Tyler Haywood, saw them and after my 3rd, he finally convinced me to start a blog and post them. I honestly didn’t think they’d gather too much attention outside of people who liked craft beer. I was wrong! A couple months later, TIME listed me in their #1155cc; font-family: arial, sans-serif; font-size: 14px; font-style: normal; font-variant: normal;" href="http://techland.time.com/2013/08/05/the-25-best-bloggers-2013-edition/slide/all/" target="_blank">Top 25 Bloggers of 2013. I still don’t consider myself a blogger!"  Definitely a well deserved praise. Beer Labels in Motion is a hypnotic and innovative outlet that all can enjoy, whether as a beer-lover or a non-drinker. Thirsty for more info? Be sure to check out Trevor's crafty animations via his website or on social media:InstagramFacebookTwitter  Below are some of the artist's favorite animations as well as a pick of our own. Enjoy!  ) Heady Topper Double IPA by The Alchemist: 

#FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-version="6">#F8F8F8; line-height: 0; margin-top: 40px; padding: 50% 0; text-align: center; width: 100%;"> #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" href="https://www.instagram.com/p/0B4h80ila2/" target="_blank">Heady Topper is a double IPA brewed by The Alchemist in VT. It's easily one of my favorite beers of all time and it drives me nuts not being able to get it here in Boston (or easily in VT for that matter!). This beer easily lives up to the massive hype around it. Drink Fresh! Credit goes to idrinkgoodbeer.com for the original can photo.#c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A video posted by Trevor Carmick () on Mar 9, 2015 at 6:52pm PDT

  ) Dead Rise Old Bay Summer Ale by Flying Dog Brewery:  

#FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-version="6">#F8F8F8; line-height: 0; margin-top: 40px; padding: 50% 0; text-align: center; width: 100%;"> #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" href="https://www.instagram.com/p/2tXqoCClab/" target="_blank">I might be a little biased being from Maryland but Dead Rise is one hell of a good beer! Brewed using Maryland’s favorite seasoning, Old Bay, this summer ale by is my surprise hit of the season. It has a hint of Old Bay with a bitter citrus finish and is absolutely delicious. Special thanks to my friend Anna who sent me some here in Boston!#c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A video posted by Trevor Carmick () on May 15, 2015 at 9:14am PDT

  ) Route of All Evil Black Ale by Two Roads Brewery:  

#FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-version="6">#F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;"> #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" href="https://www.instagram.com/p/-1-Bg4ilTv/" target="_blank">Take the road less shoveled with this fantastic Black Ale by from Connecticut. This beer easily made the list of my top favorite winter beers ever. They say it isn’t quite a stout/porter or black IPA but I’ll let you decide. (I think it tastes like an intense Black IPA). #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A video posted by Trevor Carmick () on Dec 3, 2015 at 12:35pm PST

  ) 60 Minute IPA by Dogfish Head:  

#FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-version="6">#F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;"> #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" href="https://www.instagram.com/p/BAdTur-ClSN/" target="_blank">60 Minute is the best IPA brewed by . In my opinion, it's balanced in all the right ways compared to the 90 and 120. What's your favorite? #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A video posted by Trevor Carmick () on Jan 12, 2016 at 3:46pm PST

  ) Edmund Fitzgerald by Great Lakes Brewing Co.:  

#FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-version="6">#F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;"> #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" href="https://www.instagram.com/p/BBgnXRGClXK/" target="_blank">One of my favorite porters of all time, Edmund Fitzgerald by Great Lakes Brewing Co. . This gem taught me that beer is more than just Bud Light and Miller Lite. Original photo credit: Noel at The Perfectly Happy Man Craft Beer Reviews and Pictures www.theperfectlyhappyman.com #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A video posted by Trevor Carmick () on Feb 7, 2016 at 7:07pm PST

  ) Ginga Ninja IPA by Black Hog Brewery:  

#FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-version="6">#F8F8F8; line-height: 0; margin-top: 40px; padding: 50.0% 0; text-align: center; width: 100%;"> #000; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" href="https://www.instagram.com/p/BC9OZruClQH/" target="_blank">Ginga Ninja is an IPA brewed by from Connecticut. You’ll find a delicious balance of fresh ginger and piney hops in this year-round brew. My next goal: pair this beer with some sushi! If you like this animation and others, please tag a beer friend and spread the word! #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;">A video posted by Trevor Carmick () on Mar 14, 2016 at 7:18pm PDT

VOD Feature Review: "Crafting a Nation"

Throughout the past decade, we have seen a massive explosion of new breweries and new brewing experimentations happening within the craft beer scene in America. Beer. It’s delicious. It’s everywhere. And who could complain? Over at Indie Street, we certainly are seeing (and enjoying) the advantages to this new world of endless liquid creativity. In fact, along with the growth of craft beer potential, we are also seeing an influx of inspired new filmic endeavours. While Thomas Kolicko’s “Crafting a Nation” is one of quite a few fascinating, beer-centric documentaries to pop up over the past couple of years, Kolicko’s film is unique. It’s an interesting project because, more so than focusing on the actual beer, it focuses on the stories of the people behind the brew. And not just one story is chronicled, but dozens are told from across the country. Over 40 breweries in the US are featured, from ones just starting up to some of the largest craft breweries like Schlafly, Sam Adams and Sierra Nevada, to name a few. Despite the impressive roster, the primary focus of the film rests on chronicling both the progress and setbacks of two brothers, their dream and the successful opening of their own place, the Black Shirt Brewing Co. in Denver. As we “brewery hop” across America, we constantly return back to their inspiring story. Like finding a new favorite amongst the sea of thousands of new beers, Kolicko’s film stands out because it’s not just about shoving beer-related facts down our throats - it’s about the more personal, more human aspects behind achieving your dreams and following your passions. And well, the beer gives it even more bonus points.  So grab a cold one (or two or three…etc.) and give this week’s inspiring VOD feature a watch!

Consider this slogan: “Brewgooder: ” Sound like a good deal? Well, you can help make that a reality! Brewgooder is the world’s first craft beer company that seeks to turn beer into clean drinking water in developing countries around the world. Their aim is to make a great beer, sell it and invest every single penny, all 100% of the profits, into clean water projects. Alan and Josh, the two buddies behind this UK based project, have launched an indiegogo campaign to help them on their quest to build a business that will provide you with awesome beer as well as help provide over 1,000,000 people access to clean water for drinking, sanitation and hygiene. Working with the already successful and innovative Scottish brewery, Brewdog, there is no question that the new beer they will develop will be absolutely worth the investment. Read here to learn more about the initiative and head on over to the Brewgooder campaign site to help spread the love. Donate and you could be one of the first to give this new beer a try!

Making a radical switch from conventional production to an experimental farm, a quality-minded family living in the land of volume seeks to at once define and solve coffee’s sustainability problem.  The Mata Atlântica, the rainforest spanning much of Brazil’s coastline, has diminished by 85 percent in five hundred years of human settlement. Deforestation that occurs in mono-culture has caused the decreased rainfall of the recent years to leave São Paulo’s water reservoirs dangerously low. In February they were at just 5 percent. 

 

These are just a few of the reasons Fazenda Ambiental Fortaleza decided to address the sustainability problems facing not just Brazil, but the specialty coffee industry as a whole. Even though Brazil produces a third of the world’s coffee, a figure that amounts to over six billion pounds of green coffee every year requiring large scale production.Read Full Story

With new years just a day away, use this beer style-finder from Craftbeer.com to help you determine what kind of brew may be right for you. Forget about match.com, first find the right beer, then you find happiness with yourself, and only then will you be ready to meet a partner for a new years eve smooch. Indie Street loves beer, beer brings people together.

Shawn Kingsley and Holly Migliaccio, the founders and co-owners of Rook Coffee,childhood friends and business partners, both left corporate jobs to open and operate the first Rook Coffee bar inside of a 300-square-foot bungalow that sits just off Monmouth Road in Ocean Township, New Jersey. Five years later, that gamble has spawned six coffee bars, a roastery and distribution center, a bottled cold brew business and an online retail business. Read More

On IndieStreet we love innovative environmental concepts, and we love cold beer! A Danish firm has combined these two loves with their underground beer fridge that can be sunk into the garden or terrace. It takes advantage of the cooler underground conditions to keep your beers chilled. How do you say street creds in Danish? You can learn more about the company and buy the eCool here. It's currently priced at $349.00. As they say at eCool: Lets "Save the world - one earth-cooled beer at a time"